Tourism

Take the 2024 Oregon Tourism Industry Stakeholder Survey

September 16, 2024

The 2024 Oregon Tourism Industry Stakeholder Survey is live, and we are seeking input from coastal community leaders in all sectors: destination management organizations, businesses, non-profits, government and elected officials.  This is your chance to tell us about the issues that matter to you: economic growth and business resources; destination management…

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Oregon Coast Visitors Association Presents Mountain Bike Oregon 2024

May 7, 2024

We’re getting hyped for Mountain Bike Oregon (MBO), the all-inclusive three-day mountain biking festival featuring world-class singletrack in Oakridge, Oregon. Oregon Coast Visitors Association (OCVA) is this year’s title sponsor, and our staff can’t wait to hit the trails with the mountain bikers traveling from all over the Pacific Northwest,…

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Kwansei Gakuin, SOU announce 4th installment of Mills Bowl for May in Ashland

February 24, 2024

ASHLAND – Thirty-eight years after Kwansei Gakuin University traveled to Ashland to become the first Japanese university to play a college football game on American soil, the Fighters will make a return trip to Raider Stadium in 2024. Southern Oregon and KGU made the date official on Monday, SOU Director…

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Oregon’s Leisure and Hospitality Industry

August 13, 2023

Leisure and hospitality businesses employed 198,200 workers on average in 2022, up from 162,200 workers in 2020. Of those, roughly one out of nine jobs were in accommodations, slightly less than in arts, entertainment, and recreation where about one in eight leisure and hospitality industry jobs were. About three-fourths of…

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Rogue Valley Travel Impacts 2022

July 16, 2023

Preliminary data for 2022 from a Dean Runyan Associates study for the Oregon Tourism Commission shows that total direct travel spending in Oregon rose 23.2% in 2022 compared with the 2021 figure. Travel spending rose from $11.0 billion in 2021 to $13.9 billion in 2022 and was $1.1 billion above…

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Florence Chamber Announces 2023 Rhododendron Festival Parade Grand Marshal

March 17, 2023

After announcing the theme for the resurrected Florence Rhododendron Festival, “Rip Roarin’ Rhodies,” the Florence Area Chamber of Commerce has selected local resident Mike Bones as the grand marshal for their annual floral parade.  “Mike Bones personifies this year’s ‘Rip Roarin’ Rhodies’ theme, said Bettina Hannigan, Florence Chamber president and…

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Travel Oregon Bolsters Tourism Efforts in Local Communities Across the State Through $1.4 Million in Capacity and Small Project Grants

February 11, 2023

45 organizations awarded grants for projects ranging from internal capacity building, increasing accessibility for travelers with disabilities to expanding diversity, equity and inclusion The Oregon Tourism Commission, dba Travel Oregon, has awarded more than $1.4 million through its Capacity and Small Project Grant Program to help destination marketing/management organizations and federally-recognized…

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Travel Oregon Showcases State’s Regions and Attractions in National Advertising Campaign: Extraordinary is Ordinary

October 9, 2022

Campaign to help boost economic impact during shoulder season travel by providing inspiration for visiting Oregon’s seven regions The Oregon Tourism Commission, dba Travel Oregon, has initiated its second push of its advertising campaign, Extraordinary is Ordinary. Promoting the state’s stunning natural beauty, the campaign is set to drive tourism to its…

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Cambria Hotels Drives Coast-to-Coast Expansion with 10 New Franchise Agreements and Four Groundbreakings including Medford

July 7, 2022

Building on its strategy to continually grow its footprint in markets sought-after by guests and developers alike, Cambria Hotels, an upscale brand franchised by Choice Hotels International, Inc. (NYSE: CHH), has awarded 10 franchise agreements to develop the new Cambria prototype. Launched in late 2021, the new prototype is uniquely designed to build the right sized Cambria for the…

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New study shows how outdoor recreation in Oregon is a growing and important part of the state’s economic growth and resiliency

February 4, 2021

Travel Oregon, in partnership with the Oregon Parks and Recreation Department (OPRD), the Oregon Office of Outdoor Recreation (OREC), Oregon Fish & Wildlife (ODFW) and Earth Economics, released a new Outdoor Recreation Economic Impact Study that demonstrates the importance of Oregon’s vast range of outdoor recreation opportunities to the state’s…

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OSF Hires Amanda Brandes as New Director of Development

February 4, 2021

With a broad funding and strategic planning background, Brandes joins Executive Director David Schmitz and Artistic Director Nataki Garrett in developing vision for a post-Covid OSF, built to thrive for the long term. The Oregon Shakespeare Festival announced January 12th that Amanda Brandes will become its new Director of Development…

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Travel Oregon Grants Available

January 29, 2021

Travel Oregon announced the launch of the Destination Ready program to support destination development efforts in advance of summer 2021.  This $250,000 direct investment program offers funding and technical assistance for the development, enhancement and stewardship of key visitor experiences that are COVID-19 appropriate. Eligible entities include local partners focused on recreation,…

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