Tourism

Debunking Myths about Short-Term Rentals on the Oregon Coast

January 16, 2025

Short-Term Rentals (STRs) are a vital part of the Oregon Coast tourism landscape. Like the Transient Lodging Tax, they are subject to a lot of misinformation. As the Regional Destination Management Organization for the Oregon Coast, we’re invested in making sure that our communities are healthy and sustainable long term–…

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Debunking Myths about Oregon’s Transient Lodging Tax

January 16, 2025

As the conversation around Oregon’s Transient Lodging Tax (TLT) grows, so do the myths surrounding it. As the Regional Destination Management Organization for the Oregon Coast, we’re invested in making sure that our communities are healthy and sustainable long term– both for visitors and for locals. TLT plays an important…

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New Mission and Three-Year Strategic Plan to Shape the Future of the Oregon Coast

January 8, 2025

A New North Star for the Oregon Coast Visitors Association The tourism economy intersects with nearly every aspect of the Oregon Coast – recreation, food, accessibility, housing, workforce, and so much more. As the coast evolves, the Oregon Coast Visitors Association (OCVA) is proud to announce a new Three-Year Strategic Plan that reaffirms…

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Take the 2024 Oregon Tourism Industry Stakeholder Survey

September 16, 2024

The 2024 Oregon Tourism Industry Stakeholder Survey is live, and we are seeking input from coastal community leaders in all sectors: destination management organizations, businesses, non-profits, government and elected officials.  This is your chance to tell us about the issues that matter to you: economic growth and business resources; destination management…

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Oregon Coast Visitors Association Presents Mountain Bike Oregon 2024

May 7, 2024

We’re getting hyped for Mountain Bike Oregon (MBO), the all-inclusive three-day mountain biking festival featuring world-class singletrack in Oakridge, Oregon. Oregon Coast Visitors Association (OCVA) is this year’s title sponsor, and our staff can’t wait to hit the trails with the mountain bikers traveling from all over the Pacific Northwest,…

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Kwansei Gakuin, SOU announce 4th installment of Mills Bowl for May in Ashland

February 24, 2024

ASHLAND – Thirty-eight years after Kwansei Gakuin University traveled to Ashland to become the first Japanese university to play a college football game on American soil, the Fighters will make a return trip to Raider Stadium in 2024. Southern Oregon and KGU made the date official on Monday, SOU Director…

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Oregon’s Leisure and Hospitality Industry

August 13, 2023

Leisure and hospitality businesses employed 198,200 workers on average in 2022, up from 162,200 workers in 2020. Of those, roughly one out of nine jobs were in accommodations, slightly less than in arts, entertainment, and recreation where about one in eight leisure and hospitality industry jobs were. About three-fourths of…

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Rogue Valley Travel Impacts 2022

July 16, 2023

Preliminary data for 2022 from a Dean Runyan Associates study for the Oregon Tourism Commission shows that total direct travel spending in Oregon rose 23.2% in 2022 compared with the 2021 figure. Travel spending rose from $11.0 billion in 2021 to $13.9 billion in 2022 and was $1.1 billion above…

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Florence Chamber Announces 2023 Rhododendron Festival Parade Grand Marshal

March 17, 2023

After announcing the theme for the resurrected Florence Rhododendron Festival, “Rip Roarin’ Rhodies,” the Florence Area Chamber of Commerce has selected local resident Mike Bones as the grand marshal for their annual floral parade.  “Mike Bones personifies this year’s ‘Rip Roarin’ Rhodies’ theme, said Bettina Hannigan, Florence Chamber president and…

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Travel Oregon Bolsters Tourism Efforts in Local Communities Across the State Through $1.4 Million in Capacity and Small Project Grants

February 11, 2023

45 organizations awarded grants for projects ranging from internal capacity building, increasing accessibility for travelers with disabilities to expanding diversity, equity and inclusion The Oregon Tourism Commission, dba Travel Oregon, has awarded more than $1.4 million through its Capacity and Small Project Grant Program to help destination marketing/management organizations and federally-recognized…

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Travel Oregon Showcases State’s Regions and Attractions in National Advertising Campaign: Extraordinary is Ordinary

October 9, 2022

Campaign to help boost economic impact during shoulder season travel by providing inspiration for visiting Oregon’s seven regions The Oregon Tourism Commission, dba Travel Oregon, has initiated its second push of its advertising campaign, Extraordinary is Ordinary. Promoting the state’s stunning natural beauty, the campaign is set to drive tourism to its…

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Cambria Hotels Drives Coast-to-Coast Expansion with 10 New Franchise Agreements and Four Groundbreakings including Medford

July 7, 2022

Building on its strategy to continually grow its footprint in markets sought-after by guests and developers alike, Cambria Hotels, an upscale brand franchised by Choice Hotels International, Inc. (NYSE: CHH), has awarded 10 franchise agreements to develop the new Cambria prototype. Launched in late 2021, the new prototype is uniquely designed to build the right sized Cambria for the…

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